Textile Branding

A Detail That Shapes the Guest Experience

In the world of luxury hospitality, it’s the details that matter. Carefully designed textiles with a hotel or spa logo not only elevate brand prestige, but also create a consistent and memorable guest experience.
Ormire offers comprehensive textile branding solutions – from subtle embroidery to elegant printing – that enhance every premium space.

Why does textile branding matter?

  • Enhances brand recognition – personalised towels, bathrobes or slippers become discreet carriers of your image.

  • Raises hospitality standards – details show care for quality and a refined guest experience.

  • Builds emotional connection – elegant embroidery or print leaves a lasting impression of luxury and comfort.

How do we brand?

Ormire offers various branding techniques tailored to textile types and your interior style:

  • Embroidery – the most elegant form of customisation, ideal for towels, bathrobes, and hotel slippers. It’s durable, washing-resistant, and conveys a luxurious feel.

  • Sublimation or heat transfer print – a lighter branding method, suitable for thinner fabrics or when colour detail is essential.

  • Woven labels and tags – perfect for towels, bathrobes and bath mats. Discreet yet refined solutions that strengthen brand consistency.

What can be branded?

  • Hotel and spa towels (bath, hand, beach, pool)

  • Bathrobes (terry, waffle, kimono style)

  • Hotel slippers

  • Bath mats and rugs

  • Hotel bedding

Each item can be subtly or visibly marked – depending on your brand identity and preferences.

Why choose Ormire?

  • Personalised approach – we advise on the best branding solutions in terms of aesthetics and durability.

  • Precision execution – using advanced embroidery and printing technology.

  • Premium certified materials – luxurious textiles ensure an outstanding final result.

Emphasise your brand with a detail that truly makes a difference.
Contact us to create your personalised Ormire textile collection.