Branding and Personalisation

Personalised textiles are more than just a detail — they express your brand identity and enhance the guest experience. In this section, you’ll learn how embroidery, printing, and tailored textile solutions can strengthen the image of your hotel, spa, or apartment. Discover inspiration, techniques, and best practices for branding luxurious towels, bathrobes, and bed linen.

Should You Personalize Hotel Textiles? Embroidery vs. Print
Should You Personalize Hotel Textiles? Embroidery vs. Print
Should You Personalize Hotel Textiles? Embroidery vs. Print Luxury doesn’t always need to shout—sometimes it’s a single detail that quietly says, “Here, quality lives.” In hospitality, that detail might be personalized textiles: towels embroidered with your logo, bathrobes with initials,... More
Why Should You Brand Hotel Towels and Bedding? Personalisation That Builds Prestige
Why Should You Brand Hotel Towels and Bedding? Personalisation That Builds Prestige
Why Should You Brand Hotel Towels and Bedding? Personalisation That Builds Prestige In a hotel, every detail matters. When a guest touches a towel embroidered with your logo, they’re not just holding a piece of fabric – they’re receiving a message. Subtle, but clear: “Here, we care about... More